LBA Logo NEW 2012

The Latin Business Association

is a proud Association Partner in promoting


Multicultural Retail 360 Summit 2015

taking place

August 12 – 14, 2015



Anaheim Marriott

700 West Convention Way
Anaheim, CA 92802
Tel: (714) 750-8000

“The Retail Industry’s Only Hispanic And Multicultural Marketing Event”

Hispanic Retail 360 is now Multicultural Retail 360

Over the past decade, Hispanic Retail 360 grew into the premier cross-channel event for retailing to the growing Latino market. Now, in 2015, the event has expanded to become Multicultural Retail 360.

Dubbed “Super Consumers” by a recent Nielsen study, multicultural consumers drive at least 30 percent of sales, 40 percent of growth and 50 percent of profits across all product categories. Multicultural consumers today are young, sophisticated and multi-dimensional consumers who speak English or are bilingual and whose passion points are born from both their heritage and the values of their generations. This evolution of multicultural consumers is challenging retailers to redefine their multicultural customer base and to adjust how they do business.

Maximize your business with the growing multicultural market in the U.S.

Gain insight and examples of best practices for merchandising and marketing to Hispanic and other important demographic and cultural segments of the U.S. population, including African-Americans, Asian-Americans, biculturals, and other emerging ethnic and cultural consumer groups.

Multicultural Retail 360 Summit is the only conference focused on identifying and segmenting multicultural consumers and executing strategies to help retailers implement the appropriate product mix and marketing messages to boost revenues and customer loyalty with these growing consumer groups.

Join with top retailers, suppliers, and marketing experts to share thoughts, insights, research, and feedback on the critical factors that determine success in the multicultural market. Conference topics include consumer research and trends, operations, sourcing, branding, technology and more.

View the Complete Summit 2015 Schedule.

View the Roster of Summit 2015 Featured Speakers.

Special Discount to LBA Members and Friends
Multicultural Retail 360 is offering a special discount of $250.00 off the regular price of general admission to LBA Members & Friends. Use the special code LATIN250 when registering to have your discount applied!

Registration Fees

  • Retailer– Single: $699 (Expires 5/17/2015); $799 (Expires 8/11/2015); On-site $899
  • Retailer Team
    (2 or more from the same firm): $499/$499/$899
  • Non-Retailer: $1,199/$1,499/$1,599
  • Cultural Immersion Tour: $99/$109/$109

Register Now!


For questions about the program or about registering to attend, please contact Customer Service at or call (508) 743-8568.

Cancellation Policy:

Refunds are available through July 22. An administrative fee of $100 will be applied. After July 22, attendees may transfer their registration to another individual from their company or apply their payment to Multicultural Retail 360 2016.

Read full details about Multicultural Retail 360 Summit 2015!

America’s Multicultural Explosion: What it means to retailers and suppliers
Tuesday, June 23, 2015

11:00 Pacific, 12:00 Mountain, 1:00 Central, 2:00 Eastern

Join Multicultural Retail 360 for a free webcast featuring two well-respected multicultural experts – Terry Soto, president and CEO of About Marketing Solutions, Inc., and Carlos Santiago, President and Chief Strategist for Santiago Solutions Group, as they explore the challenges and opportunities faced by retailers and CPG firms when marketing to multicultural consumers.

Sign me up for the FREE webcast June 23rd!