LBA Media Partner La Opinion
As the #1 Spanish language daily newspaper in the U.S., LBA Media Partner La Opinion is revolutionizing the way Hispanics think about media. Through their leveraging of print and digital opportunities across print, online and mobile platforms, La Opinion, a division of impreMedia and one of its many publications, continues to captivate Hispanic audiences and enrich the lives of its readers by delivering high-quality news and entertainment to Hispanic households throughout Southern California.
La Opinion’s integrated content includes:
- Main News- providing news from across the nation and around the globe from an award-winning staff of multimedia journalists.
- Sports- capturing the excitement of the latest in sports, scores and team standings with expert coverage and analysis with an emphasis on soccer.
- La Vibra—“for those who want to be in-the-know”—a weekly guide spotlighting the world of entertainment with music, movies, up-coming events, celebrity gossip, exclusive interviews with some of today’s hottest stars and the week’s Top 5 things-to-do.
- Classified- a “one-stop-shop” for Hispanic consumers for everything from selling a car to searching for employment. Recently redesigned, the Online Classified section offers a convenient, user-friendly portal providing access to a wide variety of category listings such as Automotive, Employment, Real Estate and Legal Directories and Mortgages—all from the comfort of their home.
- Hola LA!- La Opinion’s premiere entertainment destination offering readers “front-row” to the latest in celebrity news, upcoming events and life and style, with entertainment news, Latino lifestyle, television listings and movie releases.
- Contigo- a practical how-to guide for the Latino family, with some entertainment and sports feature stories. Delivered to more than 255,000 households in high-density Latino zones throughout Los Angeles and Orange Counties, La Opinion Contigo offers health advice, tips on jobs and education, advice on personal finance, and a Women’s Page with Beauty, Health, recipes and children, and Men’s Page with gadgets and autos.
The Latin Business Association is extremely proud to have La Opinion as an LBA Media Partner.
Contact La Opinion:
impreMedia- West Coast Office
700 S. Flower Street, Suite 3000
Los Angeles, CA 90017
Tel: (213) 622-8332
Contact The LBA:
We are continually seeking new organizations to partner with. Learn more about partnership opportunities with the LBA and contact us for details.