To those of you visiting our website for the first time, the staff at the Latin Business Association welcomes you and thanks you for your interest in the LBA. To our members—the very heart of the LBA—we thank you for your business and enduring support, which we highly value. We are here to serve you!

We are cognizant that the LBA is first and foremost a service organization. Its value to you and your business is only a reflection of the service we provide. Therefore, we strive as a team to deliver the utmost in service, and encourage your feedback.


The Staff of the Latin Business Association

Ruben Guerra

Ruben Guerra
Chairman & CEO

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Felipe Mendez
Membership Coordinator

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Gladys Morales
Executive Assistant

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Lucero Gonzalez
Intern from Universidad Madero
Puebla, Mexico